Justin Roselt

Husband › Father › Occasional Photographer.

Marketing

Tips and advice to help you kick start your marketing initiatives.

We Need To Talk About Website Messenger Apps

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As messaging apps continue to fight for our attention, there is a real opportunity arising to connect with your online audience and potential clients where and when it counts most. Online messaging apps can open up new opportunities for your business, your network, and your customers.

For the past few months, I have been looking for better ways to connect with my audience outside of my email newsletter. I wanted to engage more effectively with both visitors to my website and leads I was nurturing in a way that was timely and efficient.

Using Long Tail Keywords to Grow Your Audience

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I have published a few articles here about SEO, however, a topic I have never really looked into more deeply is the use of long tail keywords and how they fit into your marketing strategy. In today’s post, we’re going to take a look at how you can use long tail keywords to grow your audience […]

How I Use The Google Campaign URL Builder Tool

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Google’s Campaign URL Tool is a simple, free tool that helps you build a campaign specific tracking URL. These tracking URL’s are URL’s that contain additional information that will be passed to your Google Analytics account, allowing you to report on and understand how successful your marketing campaigns are. I personally use tracking URL’s for things like; links in my […]

Taking SEO Offline

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Up until now we have always known Search Engine Optimisation (SEO) as being an online practise and something you do to your website. However, have you ever considered the idea of taking your SEO offline? It just may not be as crazy as you think. Let me explain.

Getting Started With Your Marketing Strategy

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Your marketing strategy is without doubt, the most single defining element of your success online. Think of your marketing strategy as how you present your products and services to your audience and engage with them as you continue to grow your business