SEO is not dead and there is no silver bullet approach. There are however a few simple, easy to follow, rules any business owner can implement to get a head start so you can focus on building your business. Keeping up with changes in Google algorithms and best SEO practices can be a challenge for […]
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12 Things To Consider When Crafting Your Online Marketing Strategy
Your online marketing strategy is the most single defining element of your success online. Think of your marketing strategy as how you present your products and services to your audience and engage with them as you continue to grow your business. Your marketing strategy also takes into consideration the tone of voice you use when […]
Unpack Your Brain With WorkFlowy
Ever had a great idea in your head and found yourself stuck with where to start in getting it out and documenting it? This is something that used to happen to me regularly. That was until I discovered WorkFlowy. I first stumbled upon WorkFlowy when it was mentioned in a Podcast by Kate Erickson on an Entrepreneur on Fire […]
Who Maintains Your Website?
Are you lucky enough to have someone maintain your website for you? If so, congratulations, you’re probably in a nice and happy place with your website and marketing initiatives and that’s a great thing! If not, should you even care? If you don’t care you can stop reading now and head on over to Google […]
Measuring The ROI Of Your Hardest Working Employee
As a general rule, I personally don’t invest in things I don’t understand. I have found this to be true also for many business owners, particularly when it comes to their online presence, digital footprint and Search Engine Optimisation (SEO). Most business owners we talk to don’t totally understand Search Engine Optimisation (SEO) and it, […]
We Need To Talk About Website Messenger Apps
As Messenger apps continue to fight for our attention, there is a real opportunity arising to connect with your online audience and potential clients where and when it counts most. Online messaging apps can open up new opportunities for your business, your network, and your customers. For the past few months, I have been looking […]